When it comes to building a professional, customisable, and easy-to-manage website for a client, WordPress stands out as one of the most popular and versatile platforms available.
Whether the website is for small businesses, corporate enterprises, or personal projects, WordPress provides a robust set of features that make it an excellent choice for creating our client websites.
Here’s why the web design team at eckhoMedia think WordPress is so great:
1. User-Friendly Interface
One of the primary reasons clients love WordPress is its user-friendly interface. Even those with minimal technical expertise can easily update content, manage images, and make minor adjustments to their site. This means once eckhoMedia builds the website for our clients, that client can maintain and update it without needing constant technical support, saving time and money.
The WordPress dashboard is intuitive, with straightforward navigation that allows users to manage their site without needing to know how to code. For clients who are not tech-savvy, this is a major plus. We always say to our clients, if you can use a word processor you can use WordPress!
2. Customizable Design and Themes
For clients seeking a fully bespoke website, WordPress’s flexibility with HTML, CSS, and JavaScript means eckhoMedia can build bespoke themes to deliver a unique design. The availability of a wide range of design options means that you can cater to any industry or business need.
3. Scalability
WordPress is highly scalable, which is crucial for clients who want to grow their website as their business expands. Whether the client is starting with a basic blog or a full-fledged e-commerce site, WordPress can handle websites of all sizes. You can add new functionalities through plugins, upgrade hosting plans, or even scale up to a multisite network, ensuring the website grows with the client’s business.
With the ability to manage everything from a single-page website to a multi-tiered corporate site with thousands of pages, WordPress provides scalability and flexibility that other platforms struggle to match.
4. SEO-Friendly
All of our WordPress clients want their websites to be easily found by search engines, and WordPress excels in this area. Out of the box, WordPress is structured in a way that is conducive to search engine optimization (SEO). It uses clean, efficient code that helps search engines crawl and index pages easily.
Additionally, WordPress offers plugins such as our recommended Yoast SEO that allow users to fine-tune meta descriptions, tags, keywords, and more. These tools help clients optimise their content and improve their ranking on search engines, driving more traffic to their website.
5. Extensive Plugin Ecosystem
WordPress has an enormous plugin repository, offering over 60,000 plugins that extend the functionality of the website. Whether the client needs to add an e-commerce store (WooCommerce), integrate social media, enhance security (Wordfence), or optimize for speed (Litespeed Cache), there is likely a plugin available to meet your needs.
This means eckhoMedia can add advanced features to the website without the need for custom coding, significantly reducing development time and cost. Clients benefit from this as they can get a feature-rich website with minimal investment.
6. Responsive and Mobile-Friendly
Mobile-friendliness is non-negotiable in today’s digital world, where mobile traffic has surpassed desktop. Fortunately, all WordPress websites eckhoMedia design and build are responsive, meaning they automatically adjust to fit various screen sizes, whether viewed on a smartphone, tablet, or desktop computer.
This responsiveness ensures that the client’s website will provide an optimal user experience on all devices, which is important for both user engagement and SEO ranking.
7. Security
Security is a top concern for any client with an online presence. WordPress takes security seriously and regularly releases updates to patch vulnerabilities. Moreover, there are numerous plugins, such as Wordfence Security or iThemes Security, that further enhance the safety of the website by adding layers of protection.
With proper management and regular updates, WordPress can be a secure platform that keeps client’s data safe from cyber threats. Our managed web hosting plans include weekly WordPress plugin and core updates taking the hassle away from the client.
8. Open Source and Cost-Effective
WordPress is an open-source platform, meaning it’s free to use and constantly improved by a global community of developers. For clients, this translates into lower development costs and no expensive licensing fees. While the core platform is free, clients may choose to pay for premium themes, plugins, or hosting, which allows flexibility in budgeting.
Moreover, since WordPress is open-source, developers can build custom solutions without being restricted by proprietary software limitations.
If you are interested in finding out more about our services and what we offer please contact us today for a free quotation.